“KITTY CAT”
AMP Energy Drink

Open on a Pleasantville type neighborhood. A firetruck is parked in front of a quaint one-story house. An little old lady stands out front as a fireman is heading up the ladder leaned against a large oak tree.

FIREMAN: “Don’t worry ma’am, we’ll have your Bootsie down in no time”.

LITTLE OLD LADY: “Ohh, thank you sir.”

FIREMAN: “Just doin’ my job.”

The fireman reaches the top of the ladder.

LITTLE OLD LADY: “Here. Use this…”

The old lady offers the fireman a cat toy mouse with a bell on it.

LITTLE OLD LADY: “It’s her favorite.”

The fireman takes the toy from the old lady and admires its’ cuteness.

He reaches into the tree to lure the cat out.

FIREMAN: “Here, Bootsie! C’mon little Bootsie!”

The fireman rattles the cat toy bell. We start to hear a bit of rustling in the tree.

FIREMAN: “Hang on. I think I got her…”

LITTLE OLD LADY: “Ohhhh…”

A wild ROAR rips from inside the tree…

The fireman’s arm is torn from his shoulder and disappears into the tree.

FIREMAN: “AOOGHAOGHSOGHAOGH!!!!!!”

The Old Lady smiles sheepishly as blood spurts profusely from the Firemans’s shoulder.

VO: “Extreme Bad”

Smash cut to wide-eyed Teenage Skater Dude cracking open a can of AMP Energy Drink. He knocks back a hit…

SFX: “Crack!! Tsssssssss…”
KID: “Gulp…gulp…”

It’s so intense but he’s loving it!!!

KID: “Ahhhhhhhh…”

The Kid thrusts the can into the camera…

Kid: “Whoooooooooo!!!!!”

VO: “Extreme Good.”

Cut to product shot.
SUPER: “Extreme Good”

VO: “AMP Energy Drink. Extreme Good.”

Can be tailored to work for any energy/caffeine drink.

Written by The Wolf Brothers.